Consumer Goods Manufacturing

SAP’s capabilities for manufacturers of consumer goods encompasses the full range of managerial activity, from developing the company’s strategy and new products to overseeing manufacturing processes on the factory level.

New report: strategies and steps to help CPG firms thrive

A new global study from SAP reveals that executives in midsize consumer products businesses are rethinking priorities to thrive in an increasingly demanding and volatile climate.

Download your copy of the report, "The Transformation Mindset: How Consumer Products Companies Drive Sustainable Growth in an Uncertain World" to discover:

  • How sustainability and the circular economy are key to operating more efficiently;
  • Why CPG businesses need a shift in mindset away from economies of scale and cost reduction;
  • How digital transformation can improve your business's resilience, agility and speed.

Plus, get recommendations on the technologies to prioritize in your own business transformation to tackle imperatives such as supply chain capacity and inventory availability, and meet customer and consumer expectations.

Solution Functional Scope



A schedule for deploying the solution at a specific facility can be developed while taking into account high-priority management tasks and the most pressing issues that require a response from the company’s information services.

For example:

Business planning and analytics
Determining the company's strategy and business planning
Developing and releasing products
Predicting demand in tandem with distributors and retail operators
Medium-term planning of manufacturing, procurement, and shipping
Purchasing management
Monitoring the fulfillment of manufacturing processes
Marketing and customer loyalty management
Sales channels and distribution management
Finance management and bookkeeping
Staff management

The solution’s functions provide process integration and data consistency and allows a company to fully realize the effect of using information technology.


The SAP solution for manufacturers of consumer goods includes methods for completing specific industry tasks that will help you:

  • Increase margin without increasing product price.
  • Increase the accuracy and operational efficiency of your plans and use planning tools to increase the effectiveness of your business.
  • Speed up processes for processing shipping streams and increase procurement efficiency.
  • Increase the cycle of use of core funds without additional expenses for repairs.
  • Satisfy constantly-growing consumer demand.
  • Take full advantage of various sales channels.
  • Optimize financing streams while meeting all the requirements of regulatory bodies.
  • Increase your company’s human resources potential.
  • Take advantage of the opportunities afforded by information technology.